General

The Clients series (3.25 linear feet) constitutes the bulk of the collection. This series is divided into two sub-series: General and Persons. The files in both sub-series are arranged alphabetically by client name. The General sub-series consists of accounts for businesses or issues of public interest. The Recommendations for Clients folders within this sub-series consist of client advertising and public relations recommendation packets prepared for clients not otherwise documented in the collection. The Persons sub-series documents campaigns for public office.

The firm's involvement in the controversy with Badische Anilin and Sodafabrik (BASF) is the most well-documented of accounts in the Clients series. The firm represented opponents of the proposed construction by BASF of a plant in Beaufort County to manufacture dyes, plastics and petro-based products. Citizens groups, concerned over the potential environmental impact of the plant, began to form in opposition to BASF in late 1969. South Carolinians for a Better Environment, South Carolina Environmental Action, Inc., and the Citizens Association of Beaufort County are the three main groups documented in this collection for their opposition to BASF. According to “Fight with a Giant: A thumbnail synopsis of the BASF controversy,” the firm worked to "outline and guide its [the groups] efforts to inform the public of the threat posed by the proposed location of BASF in estuarine waters" [8 Feb. 1972]. Since the agency worked with several citizens groups on this issue, their records for each group overlap. About a third of the BASF records are not attributable to one citizen group and are filed in general folders under BASF.